04 Feb EuroFIT Programme: Stakeholder Interviews Published
The goal of the EU funded EuroFIT research programme is to harness the ‘love of the game’ to engage football fans in health-promoting lifestyle changes through their attachment to their clubs. EuroFIT will engage men through their connection with their clubs to make sustainable improvements in their diet, activity, and physical fitness. Since the start of the project, the EuroFIT team have been working to design a lifestyle change programme to increase physical activity, reduce sedentary time and improve eating habits and that can be easily recreated in new football clubs in the future.
As part of this process, two of the project’s partners – Healthy Stadia and Glasgow University – have coordinated research on best practice in lifestyle programmes delivered by community-based organisations, carried out a survey of current health promotion activities in European football clubs and held face-to-face interviews with stakeholders of health promotion activities delivered by football clubs and their foundations.
The EuroFIT team has now produced a summary report on what we learned from our face-to-face interviews with representatives from football stakeholders concerning the use of club identity in delivery of health interventions, programme implementation, partnership working, capacity building and financing of interventions. The report covers responses from football stakeholders in England, the Netherlands, Norway and Portugal, as well as from funding agencies and sports associations outside of football. We anticipate that a peer reviewed paper detailing results from the audit of current practice and stakeholders interviews will be published later this year.
The stakeholder report and latest update report on the wider EuroFIT programme is now available to download below. For more information: www.eurofitfp7.eu