New Tobacco Free Events Guidance Published by World Health Organisation

New Tobacco Free Events Guidance Published by World Health Organisation

The World Health Organisation (Western Pacific Region) has recently published new recommendations on the staging of tobacco-free events, with a special focus on ‘mega-events’ such as the Olympic Games. The recommendations and ‘ready to use’ tools and materials are aimed at events organisers, governing bodies and host cities, and are designed to make events truly tobacco free.

The guidance offers a more comprehensive position than smoke-free policy currently adopted by many European stadia, including: the banning of all tobacco advertising, promotion and sponsorship; banning the sale of tobacco products (or related products) within an event site; and, information, education and training of the public concerning the harm of tobacco products. Materials contained within the guidelines include:

  • A sample policy for tobacco-free events
  • Tools to ensure venues are tobacco-free e.g. examples of signage
  • Enforcement strategies, including staff and volunteer training
  • Banning advertising and sale of tobacco products
  • Recommendations for policy review and evaluation


Read more news

About Us

Find out more about Healthy Stadia and the Healthy Stadia concept

Stadia Guidance

Support for stadia to introduce health-promoting policies


Find out more about our range of community health programmes


Learn more about how we advocate for change through sport

Research Projects

Discover how we support researchers and deliver projects


Find out how we support Europe’s governing body of football